Best Western to Open its First Hotel in Iraq

Best Western International, a leading international hotel chain, has announced its plans to open its first hotel in Erbil.

A signing ceremony was held recently with Glenn de Souza, Best Western International’s vice president international operations for Asia & the Middle East, and Halgord Azzo, CEO of Golden Mountains Company, owner of Best Western Premier Erbil Hotel.

“There are many positive points which have triggered the interest of Best Western in Iraq for its next step of brand expansion. Compared to other countries in the region, Iraq holds good promise when considering the economy, the people, the salaries and financial resources,” said de Souza.

“It is a promising destination that holds vast potential as both a major business centre and a fascinating tourism spot. With Best Western Premier Erbil Hotel, the destination will benefit from the global sales and marketing reach, revenue generation and promotional power enjoyed by Best Western.”

Construction is due to start in September, and the hotel is expected to open in the second quarter of 2014. It will be built in a prime location close to the recently built international airport, a statement said.

The hotel will offer 160 rooms in standard, junior suite, deluxe suite and executive suite categories – all appointed with the likes of free satellite TV, direct dial telephone, wireless internet access, tea/coffee set and 24 hour room service.

The hotel’s facilities will include a restaurant, lobby lounge, spa, meeting and conference facilities and a casino.

(Source: Trade Arabia)

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