By John Lee.
Germany's largest company and the world's leading business software company has announced it is ramping up operations in Iraq, according to Gulf Daily News.
The managing director of SAP Middle East North Africa, Sam Alkharrat (pictured), told the newspaper:
"Iraq is an exciting market for SAP ... This is a country where IT innovation can be truly transformational and provide the very basis for a more sustainable, connected and empowered future that not only capitalises on natural resources, but also serves as the basis for a diverse, knowledge-based economy."
The Middle East and North Africa (Mena) region is pivotal to SAP's strategy, with the company recently announcing a four-year additional spend plan across the region that entails hiring more than 500 additional employees, tripling the company's existing consulting capabilities, opening several new offices and expanding the partner ecosystem and the SAP University Alliances programme.
Iraq figures strongly in SAP's Mena expansion drive and, in February 2012, the company became one of the first companies to commit to an in-country business development presence.
(Source: Gulf Daily News)