By John Lee.
A joint report by the Bureau of Investigative Journalism and the Sunday Times claims that London-based PR firm Bell Pottinger was hired by the US military to run a "covert" propoganda operation during the Iraq War.
The $540-million campaign was run by the agency's now-dissolved 'conflict resolution' arm between 2007 and 2011.
It is said to have included "scripting soap operas, providing footage for local Arabic news networks and allegedly distributing insurgent videos used to track the individuals who watched them."
Company founder Lord Tim Bell said:
"It was a covert military operation. It was covered by various secrecy documents. We were very proud of it. We did a lot to help resolve the situation. Not enough. We did not stop the mess which emerged, but it was part of the American propaganda machinery."
(Source: Bureau of Investigative Journalism)